Maria B

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Maria B
IndustryRetail
Founded1999; 23 years ago (1999)[1]
Headquarters,
Pakistan
Number of locations
20 (2019)
Area served
Pakistan
ProductsClothing, accessories
OwnerMaria Butt
Websitewww.mariab.pk

Maria B is a Pakistani clothing brand which was founded by Maria Butt.[2][3] It is based in Lahore, Pakistan.[4] The clothing includes ready-to-wear, unstitched and haute couture.[5]

Maria B has worked with Pakistani celebrities Ayeza Khan, Alizeh Shah, Iqra Aziz, Sana Javed, Hina Altaf, Maya Ali, Sajal Ali, Aiman Khan, Minal Khan, Mehwish Hayat, Mawra Hocane, Urwa Hocane, Samina Ahmed and Aima Baig. It has also collaborated internationally with stars from the famous Turkish Historical Fiction Drama, Diriliş: Ertuğrul. Didem Balçın (Selcan Hatun) and Gülsim Ali (Aslihan Hatun) were featured for the 2020-21 Linen and Lawn campaigns respectively. In 2021, Maria B will launch Pakistan's first culturally collaborative campaign with the ethereal Ayeza Khan and Gülsim Ali. It aims to unite the two sister cultures under the banner of Islam and their rich, intertwined history. It thus claims the title #BrandPakistan, which aims to promote cultural positivity and appreciation by hyphenating the similarities and embracing the differences of Turkey and Pakistan their people.

In 2017, it announced to incorporate Swarovski's crystals in its embroidered chiffon and lawn collections.[5][6]

History[]

The business was started by Maria Butt, a graduate of Pakistan Institute of Fashion and Design in 1999 in Lahore, Pakistan. She was part of the first graduating batch and maintained her position as the best student for all 4 years of fashion school. A prominent fashion magazine called Maria Butt Coco Chanel of Pakistan. At the start, she only had one shop and few stitching machines. She launched her business with a small investment, aiming to expand the brand slowly. Maria B is now the largest fashion designer brand of prêt a porter, couture, formal wear, lawn, embroidered fabrics, linen, and cotton in Pakistan.[1][6]

Collections[]

Swarovski pret collection[]

In 2016, Maria B became the first designer in Pakistan who incorporated the Austrian-based global leader of crystals Swarovski in their embroidered, chiffon and lawn collections.[5] They signed their deal in 2014 with Austrian giant.[5]

The collection was launched on 27 August 2016.[5]

Other brands[]

Maria B is known for following brands:[1][5]

  • Mkids
  • MPrints
  • Evening Wear
  • Lawn
  • Linen
  • MBasics
  • Mbroidered
  • Maria B Jewellery
  • Maria B Perfumes
  • Sateen
  • Silk
  • Eid Lawn
  • Casuals
  • Couture
  • Bridals

Stores[]

Maria B has stores in all major cities of Pakistan:[1]

Sindh[]

Punjab[]

Kyber Paktunkhwa[]

Balochistan[]


References[]

  1. ^ a b c d "About Maria. B. ae".
  2. ^ "Maria B Biography | Everything You Need to Know About Maria B - Showbiz and Fashion". 2019-10-12. Retrieved 2020-12-21.
  3. ^ "MBroidered: The latest from Maria B - The Express Tribune". 28 February 2014.
  4. ^ "Maria B goes regal at the London Fashion Parade - The Express Tribune". 14 February 2017.
  5. ^ a b c d e f "Maria B to launch Pakistan's first-ever Swarovski prêt collection - The Express Tribune". 24 August 2016.
  6. ^ a b Isani, Aamna Haider. "A crystal clear vision for global expansion". www.thenews.com.pk.
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