Reese's Fast Break

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Reese's Fast Break

A candy bar with peanut butter, roasted peanuts and caramel coated in milk chocolate
Type	Chocolate bar
Inventor	The Hershey Company
Manufacturer	The Hershey Company
Available	Available
Current supplier	The Hershey Company
Website	hersheyland.com/reeses-fast-break

Reese's Fast Break (or, in Canada, Hershey Sidekick) is a chocolate bar produced by the Hershey Company. Like Reese's Peanut Butter Cups (another Hershey product), Reese's Fast Break has a milk chocolate coating over a peanut butter filling. However, the Fast Break also has a layer of nougat beneath the peanut butter.^[1] Hershey also reformulated the chocolate bar to enhance the peanut butter flavor.

Hershey discontinued sales of the Hershey Sidekick in Canada.

Packaging, Advertising & Sponsorship[]

In 2001^[2] when Hershey introduced the product to market the retail packaging had a blue and orange color scheme; Hershey later reversed the colors.^[3] That same year, Reese’s Fast Break sponsored the No. 29 Chevrolet Monte Carlo NASCAR race car of Richard Childress Racing driven by Kevin Harvick.^[4] The Reese’s Fast Break television commercial included footage of Harvick driving the No. 29 racing car.^[5]

References[]

External links[]

• Official website

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