Stan (service)

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Stan Entertainment Pty Ltd
Stan logo.svg
Type of site
OTT video streaming
Available inEnglish
FoundedApril 1, 2014; 7 years ago (2014-04-01)
Predecessor(s)StreamCo Media (2014)
HeadquartersSydney, New South Wales,
Australia
Area servedAustralia
OwnerNine Digital
ServicesStreaming service
RevenueA$149.1 million (H1 FY2021)[1]
ParentNine Entertainment Co.
URLwww.stan.com.au
RegistrationMonthly subscription required to access content
UsersIncrease 2.3 million (as of 4 May 2021)[2]
Launched26 January 2015
Current statusActive

Stan (stylised as Stan.) is an Australian over-the-top streaming service. It was launched on 26 January 2015.[3] Stan originally was founded as StreamCo Media, a joint venture between Nine Entertainment Co. and Fairfax Media. In August 2014, each company invested A$50 million in StreamCo.[4] StreamCo was renamed Stan Entertainment in December 2014, prior to the January 2015 launch of the streaming service. Nine Entertainment would ultimately acquire Fairfax Media in 2018, making Stan a wholly owned subsidiary of Nine Digital.

The service offers a broad range of film and television content from both local and foreign productions, particularly from the United States and United Kingdom. Stan also includes a growing library of their own original film and television content. With over 2.3 million subscribers, Stan is the second largest streaming service in Australia, behind Netflix.[5]

Stan's original comedy No Activity became the first SVOD program ever nominated for a Logie Award at the 2016 ceremony.[6]

Content[]

At launch, the first major programming announcement was the exclusive rights to the premiere season of Better Call Saul as well as the rights to Breaking Bad, which previously aired on Foxtel.[7] It also held the rights to Transparent and Mozart in the Jungle.[8]

The company has a content partnership deal with Sony Pictures,[7] ABC,[9] SBS and its World Movies subsidiary,[10] ViacomCBS,[11] MGM,[12] BBC Worldwide,[13] Showtime,[14] CBS,[14] Village Roadshow,[15] and Warner Bros. International Television Distribution.[16] In December 2014, Stan signed non-exclusive agreements with ABC Commercial and Viacom, with the latter covering Comedy Central, MTV, and Nickelodeon programming.[9][11]

In August 2015, Stan signed a multi-year deal with Warner Bros. International Television Distribution, bringing several new U.S. series to the platform, including Australian premiere series A to Z and Selfie, as well as the third season of The Following (the first two seasons aired on the Nine Network).[16] In 2016, Stan reached an exclusive multi-year deal with CBS Corporation, which included exclusive rights to Showtime original programmes.[17]

On 13 December 2018, Stan reached a content agreement with Disney to carry films and television series.[18] The agreement ended in late-2019 due to the launch of Disney+.[19][20] On 20 August 2019, Stan reached an agreement with Paramount Pictures, carrying some of its films, and series such as The Great and Looking for Alaska.[21] In August 2020, Stan reached a multi-year agreement with NBCUniversal for rights to content from Sky Studios and its U.S. streaming service Peacock.[22]

Original content[]

Main article: List of Stan original programming

Stan has commissioned its parent company, the Nine Network, to produce original Australian drama series exclusive to the service and has approached ABC and SBS on the possibility of co-producing shows and films.[23] On 16 February 2015, Stan announced it was developing two original series—a Wolf Creek series and a political drama based on the life of High Court judge Lionel Murphy titled Enemies of the State, with additional productions to be announced in the coming months.[24] On 10 March 2015, it was announced Stan had acquired Plonk, a comedic wine program which had formerly aired on Eleven,[25] premiering season two on 18 June 2015.[26] On 1 May 2015, Stan announced its first commissioned series, a comedy titled No Activity;[27] which premiered on 22 October 2015.[28] Stan renewed No Activity on 15 December 2015 for a second season.[29]

Acquired exclusives[]

The following is a list of acquired programmes which have had their Australian premiere on Stan.

Stan Sport[]

Stan Sport logo as launched in 2021

In November 2020, Stan began to acquire sports rights in association with Nine's Wide World of Sports. These events are carried in a new add-on subscription known as Stan Sport, while the Nine Network holds free-to-air rights to portions of these packages.[65][66]

In 2021, Stan and Nine began a three-year contract with Rugby Australia to air rugby union on the Nine Network and Stan. Ending a long-standing agreement with Fox Sports and Network 10, Stan holds the pay television rights, streaming all Super Rugby AU, Super Rugby Aotearoa, and Super W matches live and ad-free, as well as coverage of inbound tests involving Australia, Argentina, New Zealand, and South Africa, club matches, The Rugby Championship, the Bledisloe Cup, and the Shute Shield, among others.[66][67]

Stan and Nine also acquired rights to the French Open and Wimbledon.[65]

In June 2021, Stan announced the acquisition of the rights to UEFA club competitions, including the UEFA Champions League beginning in August of 2021. In the same announcement it was also revealed that the Australian Open would be broadcast on the platform. [68]

Sport Event Broadcast partner(s) Dates Notes
Rugby union Super Rugby AU Nine Network 2021–present All matches live and on-demand
Rugby union Super Rugby Aotearoa 2021–present All matches live and on-demand
Rugby union Super Rugby Trans-Tasman Nine Network 2021–present All matches live and on-demand
Rugby union Super W 2021–present All matches live and on-demand
Rugby union Wallabies tests Nine Network 2021��present All test matches featuring the Wallabies live and on-demand; including the Bledisloe Cup
Rugby union Wallaroos tests 2021–present All test matches featuring the Wallaroos live and on-demand
Rugby union The Rugby Championship Nine Network 2021–present Every championship match live and on-demand
Rugby union Shute Shield Nine Network 2021–present TBC
Rugby union Top League (Japan) 2021–present Select matches live and on-demand[69]
Rugby union 2021 British & Irish Lions tour to South Africa 2021 TBC
Football UEFA Champions League 2021–present
Football UEFA Europa League 2021–present
Football UEFA Conference League 2021–present
Football UEFA Super Cup 2021–present
Tennis Australian Open Nine Network 2022–present
Tennis French Open Nine Network 2021–present All matches on all courts live, some available on-demand.[65]
Tennis Wimbledon Championships Nine Network 2021–present All matches on all courts live, some available on-demand.[65]

Commentators[]

Rugby Union

  • Nick McArdle (Host), 2021-present
  • Roz Kelly (Host), 2021-present
  • Sean Maloney (Main Caller), 2021-present
  • Andrew Swain (Secondary Caller), 2021-present
  • Tim Horan (Expert Analysis), 2021-present
  • Drew Mitchell (Expert Analysis), 2021-present
  • Andrew Mehrtens (Expert Analysis), 2021-present
  • Allana Ferguson (Expert Analysis), 2021-present
  • Morgan Turinui (Expert Analysis), 2021-present
  • Justin Harrison (Expert Analysis), 2021-present
  • David Campese (Expert Analysis), 2021-present
  • Michael Cheika (Expert Analysis), 2021-present
  • Sonny Bill Williams (Expert Analysis), 2021-present

Tennis (French Open, Wimbledon

  • Nick McArdle (Host), 2021-present
  • Roz Kelly (Host), 2021-present
  • Darren Parkinhost (Host), 2021-present
  • Clint Stanaway (Host), 2021-present
  • Todd Woodbridge (Host/Commentator), 2021-present
  • Brett Philips (Host/Commentator), 2021-present
  • Sam Groth (Commentator), 2021-present
  • Jelena Dokic (Commentator), 2021-present

Football (Champions League)

  • Roz Kelly (Host), 2021-present
  • Craig Foster (Host/Commentator), 2021-present
  • Max Rushden (Host/Commentator), 2021-present

Marketing and subscription numbers[]

At launch, Australian actress Rebel Wilson promoted the service.[70]

Parent company Fairfax Media claimed they were approaching 100,000 customers by March 2015, however, many of these customers were on a 30-day trial period.[71] In May 2015, Fairfax announced the service was nearing 200,000 subscribers and had a target of 300,000 to 400,000 by the year's end.[72]

In May 2015, Roy Morgan Research found that Netflix had 1.039 million Australian users, compared to 97,000 for former competitor Presto and 91,000 for Stan.[73] In October 2015, Nine Entertainment claimed that Stan had between 150,000 and 200,000 paying subscribers, which they said was ahead of Presto's estimated 100,000 customers.[74]

One year after its launch, CEO Mike Sneesby announced that 1.5 million users had used the service across almost 700,000 subscriptions.[17] In December 2016 Stan claimed to have 600,000 active subscribers.[75] In November 2017 it was reported that the service had over 800,000 active subscribers and revenue topping $100 million a year.[76]

Stan reached 1 million active subscribers in June 2018.[77] By December 2019, the service had over 1.8 million subscribers.[78]

As of August 2020, Stan passed the 2 million subscriber mark reaching 2.1 million subscribers in total.[5] As of May 2021, Stan passed 2.3 million active subscribers and more than 4 million people that had entered their credit card details on the platform. Stan gained nearly 150,000 sport subscribers since it began broadcasting rugby union matches earlier this year.[79]

Subscribers[]

Date Paying Subscribers Total Subscribers Stan Sport Subscribers Ref
As of March 2015 not stated 100,000 Stan Sport not launched [80]
As of May 2015 91,000 200,000 Stan Sport not launched [81]
As of October 2015 200,000 not stated Stan Sport not launched [82]
As of January 2016 600,000 1,500,000 Stan Sport not launched [83]
As of November 2017 800,000 not stated Stan Sport not launched [84]
As of June 2018 1,000,000+ not stated Stan Sport not launched [85]
As of December 2019 1,800,000 not stated Stan Sport not launched [86]
As of August 2020 2,000,000 2,100,000 Stan Sport not launched [5]
As of May 2021 2,300,000 not stated 150,000 [87]

Supported devices[]

Hardware supported[]

The devices on this list are supported by Stan:[88]

  • Apple TV (since 13 May 2015)[89]
  • Apple iPad Pro 12.9" and 9.7"
  • Apple iPad 2 and all later generations
  • Apple iPad Air and all later generations
  • Apple iPad Mini and all later generations
  • Android tablets and phones running Jelly Bean 4.2 or higher
  • Google Chromecast
  • Sony PlayStation 3 (since 8 October 2015)[90]
  • Sony PlayStation 4 (since 8 October 2015)[90]
  • Sony PlayStation 5[91]
  • Microsoft Xbox One (since 13 January 2016)[92]
  • Microsoft Xbox Series X and Series S[93]
  • Telstra TV (Since December 2015)

Stan does not support jailbroken iOS devices.[94]

Software supported[]

Supported web browsers by platform:[95]

  • macOS: Safari, Google Chrome, WebKit or Firefox
  • Windows: Safari, Google Chrome, Internet Explorer, Microsoft Edge, Opera or Firefox
  • Linux: Google Chrome or Firefox
  • Apple iOS
  • Apple tvOS
  • Android

See also[]

  • Internet television in Australia
  • Subscription television in Australia

References[]

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External links[]

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