Ddu-Du Ddu-Du

From Wikipedia, the free encyclopedia

"Ddu-Du Ddu-Du"
Black Pink - Ddu-Du Ddu-Du (Japanese version) artwork.png
Japanese limited edition CD+DVD and digital cover
Single by Blackpink
from the EP Square Up
ReleasedJune 15, 2018 (2018-06-15)
August 22, 2018 (2018-08-22) (JP)
Genre
Length3:31
LabelYG
Songwriter(s)Teddy Park
Producer(s)
Blackpink singles chronology
"As If It's Your Last"
(2017) 		"Ddu-Du Ddu-Du"
(2018) 		"Kill This Love"
(2019)
Music videos
"Ddu-Du Ddu-Du" on YouTube
"Ddu-Du Ddu-Du JP ver." on YouTube

"Ddu-Du Ddu-Du" (Korean: 뚜두뚜두, stylized in all caps) is a song recorded in Korean and Japanese by South Korean girl group Blackpink. It was released on June 15, 2018, through YG Entertainment, in conjunction with the release of the group's first Korean-language extended play, Square Up. The Japanese version of the single was released through YGEX on August 22, 2018, and was distributed in three physical formats. Described as a K-pop song infused with bubblegum pop and trap beats, the track was written by YG collaborator Teddy Park, whilst production and composition were handled by Park, 24, Bekuh Boom and R.Tee.

The single was a commercial success in South Korea, peaking atop the Gaon Digital Chart for three consecutive weeks, marking their second number-one single in the country. "Ddu-Du Ddu-Du" also topped the national charts in Singapore and Malaysia, in addition to peaking atop the Billboard K-pop Hot 100 and World Digital Songs charts. The song was certified platinum twice by the Korea Music Content Association (KMCA) for both digital sales and streaming, and was further certified gold in the United States and Japan and silver in the United Kingdom.

Its accompanying music video was uploaded to the group's official YouTube channel on the same day and soon became the most viewed online video, and second most-watched music video of all time within 24 hours, at the time of its release. It has since become the first and fastest music video by a K-pop group to reach 1 billion views, and it is currently the most-viewed music video by a K-pop group on YouTube.[1] It was named as the Song of the Year through the public survey conducted by Gallup Korea in 2018.[2]

Background and composition[]

On June 4, 2018, YG Entertainment confirmed via YG Life that Blackpink will release their debut Korean-language mini-album Square Up on June 15, with "Ddu-Du Ddu-Du" serving as the title track. It marked the group's first original release in one year, since "As If It's Your Last" in June 2017.[3] The name of the track attracted attention from fans due to the song's name being reminiscent of an onomatopoeia, and sparked curiosity regarding its genre and concept.[4] Following a series of concept photos and teasers, Blackpink were reported saying, "as it is our debut mini-album and comeback after one year, we prepared each song with a lot of sincerity and affection." Additionally, member Jennie commented, "I am confident and I look forward to our comeback. I am happy to be able to express the musicality of Blackpink in various ways."[5] "Ddu-Du Ddu-Du" was subsequently released as planned via digital download and streaming on June 15, 2018, in conjunction with Square Up. It was written and produced by Teddy Park and co-produced by Park, Bekuh Boom, 24 and R.Tee. The track has been described as a "fierce hip-pop track overflowing with charisma" that "features a prominent trap beat" infused with bubblegum pop sounds.[1][6]

On August 17, YGEX announced that a Japanese version of the track would be released as the group's official debut single in Japan on August 22. It was subsequently distributed in three physical formats: a CD-only regular edition, limited edition CD+DVD, and CD edition featuring each member. The regular and limited editions included all the songs from their debut EP Square Up, in addition to the Japanese version of the track.[7]

Commercial performance[]

In South Korea, "Ddu-Du Ddu-Du" debuted at number three on the Gaon Digital Chart for the week of June 16. The following week, the song ascended to the number one position, making it Blackpink's second number-one single in the country. It broke the highest weekly points in the Gaon Digital Chart, previously held by labelmate Big Bang with the single "Flower Road".[8] It remained atop the chart for three weeks and subsequently spent over 50 weeks in the top 100.[9] It was then certified platinum for both download and streaming by the Korea Music Content Association (KMCA) for 100 million streams on November 8, 2018, and 2.5 million digital sales on April 11, 2019.[10][11] The Japanese version of the single debuted at number 6 on the Japanese Oricon Daily Singles Chart and peaked at number 2 six days later, selling 3,725 units.[12][13] On the chart's weekly counterpart, the song debuted at number 7 and sold 24,385 copies.[14]

In the United States, "Ddu-Du Ddu-Du" debuted and peaked at number 55 on the US Billboard Hot 100 on June 30, 2018, simultaneously becoming the highest charting song by a Korean girl group on the chart; breaking the record previously held by Wonder Girls' "Nobody" (2008). Within its first week, the song accumulated 12.4 million streams and sold more than 7,000 digital units in the country.[15] According to Nielsen, the song received 113 million on-demand streams in 2018.[16] On August 23, 2019, the song was certified gold by the Recording Industry Association of America (RIAA), for track equivalent sales of 500,000 units, thus becoming the first Korean girl group and third Korean artist overall to receive the certification, after Psy and BTS.[17] In Canada, "Ddu-Du Ddu-Du" debuted at number 22 on the Canadian Hot 100 and remained on the chart for ten weeks.[18] In Europe, the song peaked at number 32 on the Scottish Singles and Albums Charts[19] and number 78 on the UK Singles Chart.[20] As of April 2019, the track had reached 13.7 million streams in the UK.[21] In June 2021, the song was awarded a silver certification in the country by the British Phonographic Industry (BPI) for track-equivalent sales of 200,000 units.[22]

Critical reception[]

"Ddu-Du Ddu-Du" was met with mixed to positive reviews from music critics, most of whom highlighted Blackpink's charisma and confidence. In a mixed review, Palmer Haasch of Business Insider wrote that "the song is dramatic and filled to the brim with confidence, but it doesn't have the same kind of thematic substance as tracks like 'Kill This Love', despite following a similar structure." Haasch further added that the "bridge and final bars don't feel like a particularly satisfying conclusion".[23] Conversely, Jeff Benjamin of Paper praised the song's musical production and ranked the track number 13 in their list of Top 20 K-Pop Songs of 2018, commenting that the song "struck the right balance between hard hip-hop, honeyed harmonies and hazy-EDM hubbub." Furthermore, Bejamin added that "from the opening shoutout of their group name, Blackpink delivers one of the year's strongest anthems."[24] NME ranked "Ddu-Du Ddu-Du" the best song in the group's discography in May 2019, writing that the "it's a no-holds-barred, powerful anthem packed full of supreme self-confidence and swagger." In December 2019, Taylor Glasby of British GQ named the song the highlight of K-pop in 2018, in addition to being one of the game-changers from a decade of K-pop. Glasby wrote that the song "looked exactly as brilliant as OTT K-pop should, there was that hooky title refrain, the rappers injected sly confidence on the verses and an emotional build into the chorus gave the vocalists space to power up."[25]

Listicles for "Ddu-Du Ddu-Du"
Critic/Publication List Rank Ref.
British GQ Best K-Pop songs of the decade N/A [25]
The New York Times The 65 Best Songs of 2018 31 [26]
Paper Top 20 K-Pop Songs of 2018 13 [24]
YouTube Rewind Top 10 Most Popular Music Videos In Korea From 2018 2 [27]
Rolling Stone 10 Best Music Videos of 2018 8 [28]

Accolades[]

Awards for "Ddu-Du Ddu-Du"
Year Organization Award Result Ref.
2018 BreakTudo Awards Video of the Year Nominated [29]
Genie Music Awards Dance Track (Female) Nominated [30]
Song of the Year Nominated
Korea Popular Music Awards Best Group Dance Nominated [31]
Song of the Year Nominated
Melon Music Awards Best Dance – Female Won [32]
Song of the Year Nominated
MTV Video Music Awards Japan Best Dance Video Won [33]
Mnet Asian Music Awards Best Dance Performance (Female Group) Nominated [34]
Best Music Video Nominated
Song of the Year Nominated
2019 Gaon Chart Music Awards Song of the Year – June Won [35]
Golden Disc Awards Best Digital Song (Bonsang) Won [36]
Song of the Year (Daesang) Shortlisted
Teen Choice Awards Choice Song: Group Won [37]
Music program wins for "Ddu-Du Ddu Du"
Program Date Ref.
Show! Music Core (MBC) June 23, 2018 [38]
June 30, 2018 [39]
July 7, 2018 [40]
July 14, 2018 [41]
Inkigayo (SBS) June 24, 2018 [42]
July 1, 2018 [43]
July 8, 2018 [44]
M Countdown (Mnet) June 28, 2018 [45]
July 5, 2018 [46]
July 12, 2018 [47]
Music Bank (KBS) June 29, 2018 [48]
Melon Popularity Award
Award Date (2018) Ref.
Weekly Popularity Award July 2 [49]
July 9
July 16

Music video[]

A scene in the music video where Jennie raps while sitting on a diamond-encrusted tank.

The music video for "Ddu-Du Ddu-Du" was uploaded to the group's official YouTube channel on June 15 in conjunction with the release of the single.[50] It soon became the most viewed online video in the first 24 hours by a Korean act, and the second most watched music video of all time with more than 36.2 million views within 24 hours after release, surpassing Psy's "Gentleman" (2013) and second only to Taylor Swift's "Look What You Made Me Do" (2017).[51] The music video hit 100 million views in 10 days, making “Ddu-Du Ddu-Du” the only music video by an all-female group to achieve the feat within the timeframe.[52] In November 2018, five months after release, it became the fastest music video by a K-pop group to reach 500 million views and the fifth most viewed K-pop video of all time at the time.[53] Rolling Stone named it the eighth best music video of 2018, describing it as "a feat of bonkers, maximalist creativity that includes the best use of a tank in a music video since Master P’s "Make 'Em Say Uhh!" (1998).[28] A dance practice video for the song was released on June 18.[54]

On January 21, 2019, the video became the most-viewed music video by a K-pop group on YouTube, with 620.9 million views; the video averaged 2.5 million views per day since its release, with 1.95 million daily views in January 2019.[55] On November 11, 2019, the music video surpassed 1 billion views, making Blackpink the first K-pop group, second girl group, and fourth music group overall to achieve the milestone.[56][57] The video subsequently surpassed 1.5 billion views on February 23, 2021, making it the first K-pop group video to achieve the milestone, and the second K-pop video overall to achieve the feat, after "Gangnam Style" (2012) by Psy.[58] On June 4, 2021, the video surpassed 1.6 billion views, setting a new record for a K-pop group video.[59]

Promotion and live performances[]

To promote the single, Blackpink appeared on the music programs Show! Music Core and Inkigayo throughout June and July 2018. The song made its live debut on Show! Music Core on June 16, 2018, and appeared on Inkigayo the next day.[60] The group went on to receive 11 music program wins during the course of the song's promotion, including two triple crowns (or three total wins) on Inkigayo and M Countdown. On February 12, 2019, Blackpink made their American television debut on The Late Show with Stephen Colbert performing the song on the 55th anniversary of The Beatles' American television debut in the same theater.[61]

Usage in media[]

The song featured in the fourth episode of season three of Freeform series The Bold Type in April 2019.[62]

South Korean boy band Stray Kids performed "God's Ddu-Du Ddu-Du" (神뚜두뚜두), a Deadpool-themed mashup of "Ddu-Du Ddu-Du" with their own song "God's Menu," in the 2021 Mnet competition show Kingdom: Legendary War. Upon its release, the video of the performance trended in many countries including the United States.

Track listing[]

CD Member Editions – Japanese version
No.TitleLyricsMusicArrangementLength
1."Ddu-Du Ddu-Du"
  • Teddy
  • 24
  • R.Tee
3:29
Total length:3:29
CD single / CD+DVD – Japanese version
No.TitleLyricsMusicArrangementLength
1."Ddu-Du Ddu-Du"
  • Teddy
  • 24
  • R.Tee
3:29
2."Ddu-Du Ddu-Du" (뚜두뚜두; Korean version)Teddy
  • Teddy
  • 24
  • R.Tee
  • Bekuh Boom
  • Teddy
  • 24
  • R.Tee
3:31
3."Forever Young" (Korean version)Teddy
  • Teddy
  • Future Bounce
  • Teddy
  • Future Bounce
  • R.Tee
3:57
4."Really" (Korean version)
  • Teddy
  • Danny Chung
Choice373:17
5."See U Later" (Korean version)Teddy
  • Teddy
  • R.Tee
  • 24
  • R.Tee
  • 24
3:18
Total length:14:03
Limited Edition DVD
No.TitleLength
1."Ddu-Du Ddu-Du" (music video) 
2."Ddu-Du Ddu-Du" (behind the scenes) 
3."Ddu-Du Ddu-Du" (dance practice video) 

Chart performance[]

Sales and certifications[]

Sales and certifications for "Ddu-Du Ddu-Du"
Region Certification Certified units/sales
Poland (ZPAV)[83] Gold 10,000double-dagger
South Korea (KMCA)[84] Platinum 2,500,000*
United States (RIAA)[85] Gold 500,000double-dagger
United Kingdom (BPI)[22] Silver 200,000double-dagger
Streaming
Japan (RIAJ)[86] Gold 50,000,000dagger
South Korea (KMCA)[87] Platinum 100,000,000dagger

* Sales figures based on certification alone.
double-dagger Sales+streaming figures based on certification alone.
dagger Streaming-only figures based on certification alone.

Release history[]

Release dates and formats for "Ddu-Du Ddu-Du"
Region Date Version Format(s) Label(s) Catalogue Ref.
Various June 15, 2018 Korean
YG Various [88]
August 22, 2018 Japanese YGEX [89]
Japan CD Single AVCY-58711 [90]
CD + DVD AVCY-58710 [91]
Various October 16, 2019 Remix (Japanese)
Various [92]

See also[]

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